Google Analytics is one of the market leaders in analysing your website’s usage, and best of all it’s free!
This two hour training session takes you through how to understand what’s happening to your website and draw commercial conclusions from the statistics.
During the training session learn how to:
Course notes are provided at the end of each session.
This course is aimed at those with little or no experience of Google Analytics or Digital Marketing. If you’re looking to learn the basics of how Google Analytics works, this is a great course to start with.
Consider booking Google AdWords Essentials and Google SEO Essentials too as the three technologies interlink and a combined understanding of all three is beneficial to all businesses.
At the end of the course, you will have a good understanding of all the factors that influence your Analytics statistics. You will be able to create and understand reports, and will understand all the associated concepts and terminology.